> For clean Markdown of any page, append .md to the page URL.
> For a complete documentation index, see https://docs.simplified.com/llms.txt.
> For AI client integration (Claude Code, Cursor, etc.), connect to the MCP server at https://docs.simplified.com/_mcp/server.

# Marketer workflows

Workflow skills own an outcome. They call the
[platform operators](/skills/platform-operators) underneath and stop at the
draft-before-publish boundary.

#### [Social Content Planner](/skills/marketer-workflows/social-content-planner)

Build goal-led weekly or monthly social content calendars for marketers, social media managers, and small businesses.

#### [Cross-Platform Campaign](/skills/marketer-workflows/cross-platform-campaign)

Turn a launch, promotion, event, announcement, or marketing brief into a coordinated campaign of channel-native social posts.

#### [Content Repurposer](/skills/marketer-workflows/content-repurposer)

Transform one source asset into multiple channel-native social posts and a reusable content sequence.

#### [Evergreen Content Engine](/skills/marketer-workflows/evergreen-content-engine)

Build a renewable, long-lived content system that repeatedly turns durable brand expertise, customer questions, proof, and offers into channel-native social content.

#### [Local Business Marketing](/skills/marketer-workflows/local-business-marketing)

Plan and create locally relevant social and Google Business content for location-based and service-area businesses.

#### [Creative Testing](/skills/marketer-workflows/creative-testing)

Design, produce, and evaluate disciplined social creative tests for marketers.

#### [Social Performance Analyst](/skills/marketer-workflows/social-performance-analyst)

Analyze connected social accounts and translate metrics into decisions for marketers and small businesses.

#### [Campaign Review](/skills/marketer-workflows/campaign-review)

Prepare Simplified social drafts for client, stakeholder, or team review and manage approval-ready revisions.

## How they compose

```
plan or repurpose content
  → generate reusable assets
  → create channel-native drafts
  → review
  → confirm
  → schedule or queue
  → analyze results
```

`social-content-planner` or `content-repurposer` produce the plan;
`cross-platform-campaign` turns a brief into a rollout; `campaign-review` packages the
result for approval; `social-performance-analyst` closes the loop and feeds the next
`creative-testing` round.